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Z-News | Senior Living Finance: Ziegler CFO Hotline: Marketing & Sales Spending & Commissions

In early 2015, Ziegler launched a Ziegler CFO Hotline survey to gather feedback on metrics related to marketing and sales staff budgeting, compensation and other related topics. This month, the survey was repeated with nearly 200 not-for-profit senior living CFOs and financial professionals from around the country responding to the survey.